Interview with SFA Reuben Lim

Reuben shares with us how SFA drives its impacts on the FinTech landscape with a diverse set of KPIs, both internal and external, including financial sustainability, member engagement, and the impact of its initiatives.

We also explore Singapore's pivotal role in the Asia Pacific FinTech landscape. Reuben highlights the strategic advantages that make Singapore a magnet for FinTech innovation, including its status as a strategic hub, gateway to Southeast Asia, and robust infrastructure. It becomes evident why many businesses choose Singapore as their base to tap into the dynamic FinTech opportunities in the region.

Read on to gain further insights and share with us your thoughts.


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